Are you struggling to gain some web traffic with your own sports website? There’s no better way to end the struggle than with Search Engine Optimization (SEO). It is mostly through search engines wherein sports followers and enthusiasts look for news and updates about the world of sports. Here are ways on how to improve your site with SEO:
Make Sure Your Site Functions Well in Mobile Devices
Mobile devices are what people commonly use to search for something on the internet. This prompted search engines, like Google, to prioritize websites that respond well to mobile devices. Websites that are mobile-ready have a tremendous advantage against those that aren’t. Your site’s web traffic will increase tremendously if you make it mobile-friendly.
Improve The Load Speeds of Your Pages
The speed of your website can be a determining factor of your number of visitors. If the pages of your site load so slow, this can annoy site visitors and click the ‘close’ button on their browsers. If not resolved immediately, then your site’s future will suffer from very less web traffic.
Uninstall Unnecessary Plugins
Plugins are widely known for providing useful functionalities to a website, and many site owners see the need to install new plugins. Little did they know that plugins can be a major reason that a site’s speed slows down. You can check your site’s plugins by using the P3 Profiler plugin. It shows you how much load time all of your plugins are raking in and helps you determine which plugins are unnecessarily slowing down your site. If you’re planning to install plugins on your site, examine them first to know if they can actually help your site.
Include Links of Reliable Sources in Your Content
Including links from good sources in your content is one of the best tricks to help your site get noticed by search engines. High-authority sites are very noticeable to search engines. Such tactics have been proven by experts who studied them.
Provide Alt Texts to Your Images
Doing so helps search engines determine what the image is trying to show. This also improves your site’s accessibility and optimizes it so that it can achieve a better SEO rank. For instance, your image is about an unfamiliar sport such as pickleball. Add alt texts to the image explaining about pickleball. If you do this, then your image might even earn an appearance in Google’s ‘Images’ section.
Use Keywords in Your Content
People use certain keywords to search for something on search engines. To increase your site’s visibility and traffic, use keywords and incorporate them in your content. These keywords could be anything related to your website or your content.
The trick in using keywords is anticipating the words that people are most likely to type in a search box when using a search engine. If you can’t seem to find the right words to use in your content, you can use tools to help you identify the right keywords to use for your content.
Apply all of these SEO tips and great results are to be expected with your sports website.